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Item type | Location | Call Number | Status | Notes | Date Due |
---|---|---|---|---|---|
Book | AUM Main Library | 384.555 M685 (Browse Shelf) | Available | JBC/2011/11040 |
Includes bibliographical references and index.
Media globalization and televisual culture -- The rise of Discovery : 'the world's number one non-fiction media company' -- Discovery the brand : image, reputation, promise -- The globalization of factual entertainment -- Discovery's localization strategies -- Global resonance : television programing for the world -- Negotiating the global and the national through televisual culture -- The duality of globalization in Discovery.
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